Who Are We

Generator is on a journey. Appropriate, given that we're a leading global lifestyle accommodation brand. The journey began in London, swung through a heap of European capitals on its way to dominating the world. Generator burst onto the scene in the Americas with the launch of Generator Miami and Washington DC and most recently took aim at the country’s biggest markets (NYC, LA, Miami and Chicago) with the acquisition of Freehand Hotels.

No biggie. Fast Company named us one of the top 50 most innovative global companies. We, of course, agree.

Our spaces are safe and seriously social, in the proudest part of the beating heart of the cities we love. Cultural action, creative pulse and an outstanding way to waste some of the finite time the universe has given you - that's what Generator offers. Holds true for staff and visitors equally, and while chic design is always the backdrop, every Generator in every destination reflects the unique beat of that city's heart.

BEING YOURSELF is the key to bringing the Generator story and brand to life.

About Generator Miami

We have opened our doors in always-sunny and ever-lively Miami – what a place to start the American journey of our experience and design-led hostels.

Find us on Collins Avenue in the heart of the South Beach where you are going to be front and centre for the best Miami has to offer. Whether you’re looking for an escape to the famous South Beach shores, a stylish shopping spree at the Design District or a new kind of immersive nightlife experience, we have it all so keep up! The trendy Art Deco playground is considered home to the largest collection of design and style in the world, and it’s all right on our doorstep.

Generator

Started out in 1995 as a brother and sister partnership in London and Berlin, Generator is on a journey. We are now a leading global lifestyle accommodation brand. Not like any other hostel - we combine affordable luxury rooms with unique social events for the travellers and locals of Europe's coolest cities. After starting out in London you can now find us in Amsterdam, Barcelona, Berlin, Copenhagen, Dublin, Hamburg, London, Rome, Stockholm, Venice, Paris, Madrid, Washington D.C. and Miami.

We’re here for the explorers and the thrill seekers, for people looking for a little peace and quiet and the ones who can’t wait to discover something new. We’ve got it all, from comfy places to rest your head, to spaces for you to party and connect with likeminded travellers and backpackers alike. All properties are unique, with architecture, interiors, decor and art all working together to create environments that are comfortable, cool and ideally suited to the modern traveller.

So, if you’re looking for an experience you’re sure to remember and want somewhere to stay in the best locations, with the ultimate cool factor, we’ve got plenty to show you.