That Anticipated Promotion Didn’t Happen. Now What?

Career Advice / January 14, 2025
Table of Contents
  1. Let It Out (But Keep It Professional)
  2. Show Grace and Professionalism
  3. Seek Constructive Feedback
  4. Shift Your Perspective
  5. Moving Forward

So, You Didn’t Get the Promotion: What’s Next?

You were thrilled! After putting in so much effort and dedication, you were in the running for that big promotion. This was it—the recognition you’ve been working toward and truly deserved.

But then, reality hit.

The company went with someone else. A colleague. And now you’re left feeling blindsided.

You were sure you were the perfect fit for the role. So, what happened? Where did things go wrong? And, most importantly—what’s your next move?

When that long-awaited promotion doesn’t go your way, here are four steps to help you bounce back and move forward:

1. Let It Out (But Keep It Professional)

First things first—don’t bottle up your emotions. Disappointment, frustration, maybe even anger—it’s all normal, and ignoring those feelings won’t help.

But here’s the thing: venting at work or in front of colleagues isn’t the move. Instead, talk to a trusted friend, mentor, or family member outside of the office. Share how you’re feeling, cry if you need to, and give yourself the space to process. Once you’ve done that, you’ll be in a better place to refocus and tackle what’s next.

2. Show Grace and Professionalism

This might feel like a tough one, but it’s important: take a deep breath and congratulate the colleague who got the promotion.

It’s natural to feel disappointed, but tearing someone else down (even privately) won’t reflect well on you. As Ben Dattner, author of The Blame Game, points out, the best thing you can do is support the person who got the role. It shows you’re a team player, someone with integrity and maturity—qualities that will serve you well down the road.

3. Seek Constructive Feedback

Once you’ve had time to collect yourself, schedule a conversation with your manager or the decision-maker. Instead of asking, “Why didn’t I get the promotion?” (which can come off as defensive), frame it as an opportunity to grow.

Ask thoughtful questions, like:

  • “What skills or experiences would make me a stronger candidate for this kind of role in the future?”
  • “Are there opportunities for me to develop professionally so I can better align with the company’s goals?”

By getting actionable feedback, you can create a plan to strengthen your position for the next opportunity.

4. Shift Your Perspective

Okay, so this one’s not easy—especially at first. But missing out on a promotion could open doors to something even better.

Take a step back and reflect on your goals. Maybe it’s time to invest in training or certifications to boost your skill set. Or perhaps this is a signal to reassess your career path altogether. Is there another department within your company that better aligns with your aspirations? Or maybe it’s time to explore opportunities outside your current organization.

Whatever the case, remember this: one missed promotion doesn’t define your career.

Moving Forward

If, after working through these steps, you realize your career growth is better served elsewhere, that’s okay. Business coach Alexandra Phillips reminds us that, “To grow professionally, you need to be in an environment that prioritizes your development.”

Start researching new opportunities that align with your goals, but don’t rush to quit your current job. Staying employed while job hunting often puts you in a stronger position with prospective employers.

This moment might feel like a setback, but it’s really a pivot point. With the right mindset and strategy, you’ll come back stronger—whether it’s in your current role or somewhere new.

Your future is still bright. Go get it!