On an avenue steeped in history, we’re what comes next: a curated space to be yourself and embrace the bold. Welcome to a new Park Avenue. Welcome to Hotel Park Ave.
Hotel Park Ave is the newest property to be operated by Lore Group, an international hospitality company that designs, transforms, manages and operates hotel and food and drink concepts in notable cities across Europe and the United States. We deliver approachable and inspired spaces to our guests from around the world – thoughtful design and interesting use of space is at the core of everything we do.
As we prepare for our refurbishment and relaunch in 2025, we are looking for a Director of Revenue to join our leadership team. The Director of Revenue you will be responsible for optimizing total top line revenues and ensuring efficient control of cost of sale, driving profitability and positive market share for the region. Accountable for the knowledge of both local and feeder markets, competitor operations, local demand patterns and being able to provide relevant strategic variations to channel, geographic and segmentation mix to maximise profitability. Expectations of the role include the coaching, mentoring and guiding of commercial and operational teams in the fundamentals of revenue management. As the custodian of revenue growth, revenue management principles should be applied to all revenue generating departments across the hotel.
Key Responsibilities as Director of Revenue:
- Produces accurate and timely financial information for the hotels and Lore Group to assist with the day to day monitoring and management relevant commercial strategies.
- Works with the Lore Hub, Regaional General Managers / Directors of Sales and Marketing and other key stakeholders to establish strategies to increase the profitsbility of both Rooms and all non- accommodation revenue streams where applicable.
- Works with hotel teams to update and manage selling strategies for both individual and group bookings across all available distribution channels and reservation sources (onsite, third-party reservation providers, call centers, websites, GDS, etc.).
- Optimises ADR & RevPAR by analyzing and forecasting demand and establishing effective selling strategies, oversell strategies, and optimal market mix.
- Supports the conducting of ongoing competitor price and product analyses to ensure optimal rate positioning and product offering relative to competition within the relevant market.
- Generates and manages the distribution of daily, weekly, and monthly revenue management reports across both hotels and presents results from all segments and channels to analyze and action on future & past history.
- Maintains historical statistical data from all distribution channels, in all market segments & ensures quality of data is checked on a regular basis (correct segmentation, denials tracking, etc.)
- Openly and proactively communicates strategic recommendations to key commercial stake holders.
- Works with Directors of Sales / Marketimg / PR to create packages/promotions to help sell over need dates.
- Completes room revenue forecasts. Ensures Total Revenue Forecasts are accurate within a target range of +/- 5% 30 days out at each hotel.
- Contributes to the overall financial success of the hotels via leading the annual budgeting process for the region by defining the ideal business mix and channel mix strategy and supporting all regions with this process.
- Assists with marketing/business plan development and implementation.
- Creates long term plans as required and supports the groups / regional strategies in providing external sources with the relevant information (valuations, investment proposals, feasibility studies).
- Continuously monitors economic, social and governmental trends and policies to ensure the group / region is kept fully apprised of any implications which may affect the performance of the hotels in meeting its financial objectives.
Professional / personal qualifications:
- Strong communication and presentation skills (verbal, listening, writing)
- Strong organization, planning and analytical skills in problem-solving.
- Ability to acquire, maintain and influence relationships e.g., stakeholders, customers, vendors, investors.
- Knowledge of the markets specific luxury / lifestyle hotel sector.
- Significant proven experience in the same or similar role.
- Knowledge of hotel operations and service quality levels.
- Advanced analytical skills and an ability to organise data into a platform for sound commercial strategy.
- Expertise in PMS, RMS, Booking Engines, distribution platforms, OTA Extranets, channel managers, data extraction software, and solid fluency in excel.
- Proven significant experience in a similar role managing multiple properties.
- Experience of being part of a multi-site Executive Team.
- Expertise in managing teams including both Revenue and Reservations.
- Previous knowledge of different markets within the revenue field.
Equal Employment Opportunity
Lore Group does not discriminate against employees or applicants for employment based upon race, color, religion, sex, national origin, age, disability, personal appearance, sexual orientation, gender identity or expression, marital status, family responsibilities, genetic information, matriculation, or political affiliation. We will make any reasonable effort to ensure that all applicants and employees receive equal opportunity in personnel matters, including recruiting, selection, training, placement, promotion, wages and benefits, transfers, terminations, and working conditions.