Digital Marketing Manager

Full-Time

Essential Duties

• Collaborate with Marketing, Sales, and Revenue Directors to implement promotional digital content for rooms and food & beverage outlets.

Website Management

• Oversee and manage Fairmont Miramar’s microsite and brand sites, ensuring traffic and engagement through best practices, content updates, and innovative design.
• Keep all website content, including images and copy, up to date across brand and third-party platforms.
• Liaise with the corporate office for website enhancements and functionality upgrades.

Social Media Management

• Develop campaigns to grow social media presence, email subscribers, and drive bookings.
• Manage publishing on Instagram, Facebook, and LinkedIn for the hotel and affiliate brands.
• Engage in community management and coordinate with influencers for promotional campaigns.

Content Creation

• Design and produce visual assets within Fairmont’s brand guidelines, including promotional collateral, printed materials, digital banners, and presentations.
• Organize and manage photo and video shoots on the property.
• Lead graphic design initiatives for various promotional campaigns.

Digital Marketing

• Coordinate with display ad agencies for campaign implementation and monthly reporting.
• Manage and optimize the hotel’s presence on online travel agency (OTA) platforms.
• Implement and monitor Meta and Google ads, as well as email marketing campaigns.

Experience and Skills Required

• Minimum of three years of marketing experience in a related field.
• Proficiency in Facebook Business Manager, WordPress CMS, and Google Analytics.
• Expertise in graphic design software such as Canva, Photoshop, or Illustrator.
• Exceptional writing skills with a proven ability to create compelling social media content.

All your information will be kept confidential according to EEO guidelines.