Membership Marketing Coordinator

Full-Time

Position Objective

Membership Marketing Coordinator is responsible for managing the Club’s marketing initiatives and CRM. Coordinate with the staff members to develop and implement the Club’s overall strategic marketing plan promoting membership products, services, and events to members and targeting new member prospects. Utilizing consistent messaging and branding, the Membership Marketing Coordinator tells the story of the Club’s value of membership.

Essential Job Functions

• Research and develops effective marketing strategies which promote the Club, including but not limited to mobile, website, multimedia, etc.
• Manage the CRM to ensure workflow and automated messaging is up to date.
• Routinely analyze and evaluate the effectiveness of marketing strategies and procedures.
• Design marketing collateral content and materials to promote membership and products and services.
• Responsible for the creation, content, editing and improvement of the Club’s Website, monthly Newsletter and other communication media such as member eblasts and event flyers
• Manage the Club at Hammock Beach Instagram and Facebook social media channels to maximize engagement and awareness.
• Responsible for processing all new and resigned membership agreements, verifying correct membership levels, payment choice, as well as updating Club’s databases and hard and electronic files
• Responsible for maintaining and tracking pertinent information to enable the Director of Membership to produce the month end reports
• Responsible for ordering necessary office supplies for the Membership Office
• Must be available to work some member events in the evenings, holidays and some weekends.

Education/Experience

• Working knowledge of Microsoft Office: Outlook, Word, Excel, PowerPoint and Publisher
• Working knowledge of Graphic Design Platform Canva
• Must acquire working knowledge of Jonas for membership processing and member billing
• Must acquire working knowledge of membership card software and Hubspot CRM
• Ability to handle members in a gracious and professional manner
• Excellent verbal, telephone and written skills
• Ability to handle diversified workload
• Bachelor’s Degree in business administration or equivalent degree preferred but not required
• One to three years of marketing experience or the ability to demonstrate marketing proficiency skills

Special Skills

• Able to multi-task in a high volume, fast paced environment
• Must be physically able to stand, sit, stoop, bend and lift up to 15 lbs.
• Possess and able to present a professional demeanor at all times to Members and Guests.