Hotel Managers and General Managers wear a lot of hats, which is why their resumes or CVs should reflect specific accomplishments that directly improve the company’s bottom line. Using quantifiable metrics on your resume shows you understand how to make an impact in meaningful ways and gives concrete evidence of your success.

So what kinds of categories and stats should you include when applying for a job in hotel management? Here is a list that emphasizes leadership, organization, problem-solving, customer service, and teamwork in measurable, objective terms.

• Hotel ratings on Trip Advisor, Yelp, and other social media sites are more important than ever. Give specifics of how you improved your rating and share the scores as proof they’ve improved.
• Hotel Occupancy rates directly impact the bottom line. Provide the details of how you accomplished an increase over time and what the statistics are.
• P & L Management demonstrates how you’ve managed to not only increase revenues but to contain or reduce costs that lead to improved profitability. Provide details of percentage increases in profits as well as decreased costs.
• Negotiated Contracts that led to a direct reduction in costs without affecting the customer experience is a strong indicator of business success. Maybe you reduced labor costs by implementing a new process and that resulted in $XXX in savings.
• Guest Satisfaction Scores are an important metric to share on your resume. If you’ve been able to maintain or improve those scores, describe the circumstance, the results, and in which areas the improvements were made.
• Met or Exceeded Yearly Sales Goals is another area to share specific improvements. To implement a new program or invest in training, state the amount by which you’ve exceeded the goal in which years.
• Developed New Special Event Packages that resulted in increased corporate business by X%. Marketing to companies with annual events or creating a new leisure package that expanded your customer base for future bookings shows strategic planning and successful implementation.
• Completed a $X million Renovation highlights your ability to manage large projects on time and within budget. You can exhibit your project management skills, attention to detail and the ability to work with all the teams involved in construction, décor, local government (inspections and permits) as well as suppliers and personnel.
• Supervised and trained staff demonstrates strong leadership and fosters staff development and retention. Give details of promotions and productivity improvements as well as any innovative scheduling that resulted in greater employee satisfaction.
• Enhanced Social Media engagement statistics result from improved content on all major social platforms. Show your specific scores for views, comments, and shares and how they’ve increased over time.

These types of metrics are especially important for candidates seeking general manager jobs. Craft your resume with strong evidence of your success backed up with hard facts and you’ll stand out from the crowd. You’ll be able to highlight your leadership, problem-solving, organizational, and financial prowess in a service-oriented team environment.  Just what they’re looking for!